Chances are that if you’re like typical advertisers measuring Facebook ad success, you’re doing it wrong. Here’s how to do it and why.
Facebook Ads: The Metric for Measuring Success and ROI
How to Change the Budget of a Facebook Promoted Post
Think you can’t change the budget of a Facebook Promoted Post after it’s been created? Think again! You can even extend it beyond the limited three day window!
Facebook Page Post Ads Best Practices Guide
Facebook has released a Best Practices Guide for using videos, photos, links, status updates, Questions and Events in Page Post Ads.
Facebook Promoted Posts: A Test
I gave Facebook Promoted Posts a whirl. Here are the results, also in comparison to what I’ve seen from Page Post Ads.
Why You Should Use Facebook Page Post Ads
During the past week, I ran Facebook advertising and focused entirely on Page Post Ads that targeted current fans. Here are the results and why you should try them, too.
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Facebook ads and entrepreneurship challenges discussed over a beer. Started in 2013, a full episode of The Pubcast is published every Friday. Jon also shares quick Pubcast Shots to provide thoughts, tips, and tutorials in a bite-sized format.
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