Facebook Reach can be confusing. This entry covers how to use Post-Level reporting on Facebook to better understand Facebook Post Reach and avoid errors.
Facebook Page Reach: Page-Level Reporting
Facebook Reach can be confusing. This entry covers how to use Page-Level reporting on Facebook to better understand Facebook Page reach and avoid errors.
Your Facebook Page Organic Reach is Dropping (But Not Really)
Your Facebook page organic reach is going to drop up to 20%, but nothing is actually changing. It’s all about how Facebook reports it. Here are the details…
Facebook Ad Engagement: The Problem With “Too Much”
Is it possible to get too much Facebook ad engagement? Here’s an example of a high-engagement ad, leading to high organic reach and issues that followed…
Increased Post Frequency Is Helping and Killing Facebook Organic Reach
Brands are posting more frequently than ever on Facebook, and this can lead to both a positive and negative effect on organic reach. Here’s how…
Facebook Organic Reach is Changing: Should Brands Share More Links?
Reports are that Facebook links now get the most reach. Before you change your entire posting strategy, read this…
No, Facebook Organic Page Reach Is Not Dead
According to dozens of reports, Facebook killed organic reach for pages. Of course, this is far from the truth. But whatever gets clicks, right?