Are the conversion numbers Facebook is reporting not what you think they are? I did some investigative work…
The Hidden Meaning of Offsite Conversions from Facebook Ads
Facebook Conversion Tracking: More Than Just eCommerce Conversions
You should be using Conversion Tracking on your Facebook ads for more than just paid transactions. Here’s the what, why and how!
10 Powerful Facebook Ad Tools and Features Used by Successful Marketers
Whether you’re an advanced marketer or want to be one, this post is for you. Here are 10 Facebook ad tools and features used by successful marketers.
Where to Start with Facebook Ads? [VLOG #19]
Where do you start if you haven’t advertised on Facebook before? The answer may surprise you in this week’s video blog!
Facebook Ads: The Metric for Measuring Success and ROI
Chances are that if you’re like typical advertisers measuring Facebook ad success, you’re doing it wrong. Here’s how to do it and why.
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