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Master **Short-Form Video** with The Short-Form Video Blueprint!

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Facebook Conversion Tracking: Why Aren’t the Numbers Adding Up?

April 14, 2014 by Jon Loomer - 77 Comments

Facebook Conversions

Conversion numbers from Google and Facebook rarely add up. Here’s why, and what you can do about it…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ad Reports, Facebook Ads How To, Facebook Advertising, Facebook Conversion Tracking, Facebook Offsite Pixel, Google Analytics

This is Why You Must Use Facebook Conversion Tracking [EXAMPLE]

October 14, 2013 by Jon Loomer - 35 Comments

Why You Should Use Facebook Conversion Tracking

Why should you use Facebook Conversion Tracking when setting up ads that lead to conversions? Here’s a convincing case study!

Filed Under: Facebook Marketing Research

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Conversion Tracking, Facebook Offsite Pixel

How to Sell on Facebook: A Detailed, 9-Step Guide

October 3, 2013 by Jon Loomer - 45 Comments

Sell on Facebook

If you aren’t making money on Facebook, you’re wasting your time. There are no shortcuts. Here is a detailed, 9-step guide to get you started.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Conversion Tracking, Facebook Custom Audiences, Facebook FBX, Facebook Lookalike Audiences, Facebook Offsite Pixel, Facebook Promoted Post

How to Use Google Analytics to Track Facebook Referrals

September 23, 2013 by Andrew Foxwell - 41 Comments

How to Use Google Analytics to Track Traffic from Facebook

Google Analytics can be a powerful tool for tracking your effectiveness in driving traffic from Facebook. Here is a step-by-step guide.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Conversion Tracking, Facebook Offsite Pixel, Google Analytics, Guest Post

Facebook Offsite Conversion Tracking: How to Set Conversion Value

August 11, 2013 by Jon Loomer - 9 Comments

Facebook Conversion Value

Do you know how to set Conversion Value when you create an offsite pixel using Conversion Tracking with Facebook ads? Here’s how you do it!

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Conversion Tracking, Facebook Conversion Value, Facebook Offsite Pixel, Facebook Power Editor

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Short-Form Video Blueprint

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Jon Loomer Digital
For Advanced Facebook Marketers
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  • Blog
  • Membership
    ▼
    • Membership Info
    • PHC Login
    • Agencies
  • Help
    ▼
    • Short-Form Video Blueprint
    • One-on-One with Jon
  • Podcasts
    ▼
    • The Pubcast
    • Appearances
  • Free
    ▼
    • Newsletter
    • Safe Zones Template