Custom Audiences are no longer as simple as targeting your email list. There are now nearly limitless options. Here is a list of 55 to get you started…
Facebook Ads: Create a Value-Based Lookalike Audience
Facebook advertisers can now use lifetime value (LTV) and value-based Custom Audiences to target users similar to their highest value customers. Here’s how.
Create Facebook Lookalike Audiences From Multiple Countries or Regions
Facebook solved a major annoyance by allowing advertisers to create Lookalike Audiences for multiple countries and regions at once. Here’s what changed…
8 Effective Targeting Strategies for Building Facebook Page Likes
If you want to build a highly relevant Facebook audience, you need to target the right people. Here are eight groups to start with today…
Facebook’s New Lookalike Audiences: What You Need to Know [Video]
![Facebook’s New Lookalike Audiences: What You Need to Know [Video]](https://www.jonloomer.com/wp-content/uploads/2015/04/new-lookalike-audiences-video-700x366.png)
This video focuses on everything you need to know about targeting Facebook users similar to your fans, website visitors and more…
Facebook Lookalike Audiences: Website Visitors, Fans and Conversions
Facebook now allows advertisers to create Lookalike Audiences based on fans, Website Custom Audiences, conversion pixels and more…
WhatsApp, the Power of Facebook Ads and Optimizing Results
Pull up to the virtual pub to discuss the WhatsupApp acquisition, the value of Facebook ads, custom audiences and Facebook ad reports…