Until now, advertisers were unable to optimize for or track Facebook custom events without mapping to custom conversions. That’s changed…
How to Optimize For and Track Facebook Custom Events
Create Facebook Pixel Events for Time Spent
This post is a step-by-step guide to help you set up powerful custom Facebook pixel events to track, optimize for, and target high-quality visits.
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Advertising Foundations: 8-Part Series [FREE]
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Short-Form Video Blueprint
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Jon Loomer
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The PHC provides members with access to hundreds of advertisers who have done what you’re trying to do, have worked in your industry and who can pull from valuable experience.
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The Pubcast with Jon Loomer
Facebook ads and entrepreneurship challenges discussed over a beer. Started in 2013, a full episode of The Pubcast is published every Friday. Jon also shares quick Pubcast Shots to provide thoughts, tips, and tutorials in a bite-sized format.
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