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Did Facebook Ads CPM Go Up This Holiday Season?

December 11, 2022 by Jon Loomer - No Comments

Did Facebook ads CPM go up this holiday season? Indications are that they remained steady, resisting a holiday spike. Here’s what that means.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook CPM

Two Ways to Monitor Facebook Ads CPM

November 27, 2022 by Jon Loomer - No Comments

Is your Facebook ads CPM spiking, leading to increased costs? Here are two easy ways to monitor it…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook CPM

Will Facebook Ads CPM Costs Increase This Holiday Season?

November 15, 2022 by Jon Loomer - No Comments

Prior to the past few years, Facebook ads CPM costs have spiked during the holidays. Will that happen this year? Signs suggest it may not…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook CPM

The Holidays and the Seasonality of Facebook Ads CPM

December 2, 2021 by Jon Loomer - No Comments

Facebook ads CPM has been known to skyrocket during the holidays in years past. Here’s how that impacts your ads and what you can do.

Filed Under: Facebook Marketing Tutorials

Tagged With: competition, Facebook Ads How To, Facebook Advertising, Facebook CPM

How Competition Impacts Facebook Ads Costs

September 30, 2021 by Jon Loomer - No Comments

Competition in the Facebook ad auction can be a major driver of your costs and profitability. Here’s what you can monitor and do as a result.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook CPM, Facebook Inspect Tool

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