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Master **Short-Form Video** with The Short-Form Video Blueprint!

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3 Facebook Metrics That Don’t Mean What You Think They Mean

October 7, 2013 by Jon Loomer - 96 Comments

Facebook Metrics Meanings Confused

No, that Facebook metric you’re obsessing over doesn’t actually mean what you think it does. Here’s a look at three you’re likely messing up!

Filed Under: Facebook Marketing Guide

Tagged With: Facebook Consumer, Facebook Consumption, Facebook Insights, Facebook Reach, Facebook Talking About This

Facebook Insights: Monitor These 8 Ratios

March 27, 2013 by Jon Loomer - 16 Comments

Measure Facebook Success 8 Ratios

Need help measuring success of your Facebook marketing efforts? Monitor these important ratios. Includes how to find them and why they’re important.

Filed Under: Facebook Marketing Guide

Tagged With: Facebook Consumer, Facebook Consumption, Facebook Engaged User, Facebook Engagement, Facebook Insights, Facebook Reach

Advanced Facebook Insights Slideshare Presentation and Webinar Replay

March 22, 2013 by Jon Loomer - 6 Comments

Advanced Facebook Insights Webinar

Did you miss my free webinar on Advanced Facebook Insights? Watch, share and bookmark this Slideshare deck and video replay! Great reference.

Filed Under: Facebook Marketing Reference

Tagged With: Facebook Consumer, Facebook Consumption, Facebook Engagement, Facebook Insights, Facebook Reach

Facebook and the Evolution of Creepiness with Mike Maghsoudi [Podcast]

March 15, 2013 by Jon Loomer - One Comment

Mike Maghsoudi

Mike Maghsoudi of PostRocket made his second appearance on the Pubcast, and we covered everything imaginable related to Facebook this week.

Filed Under: Podcast

Tagged With: Facebook Consumer, Facebook Consumption, Facebook Graph Search, Facebook Insights, Facebook News Feed, Facebook Reach, Facebook Timeline, Mike Maghsoudi, PostRocket

Facebook Insights: Consumer vs. Engaged User

March 11, 2013 by Jon Loomer - 18 Comments

Consumptions vs. Engaged User

The Consumer and Consumption may be the most underrated and ignored of Facebook Insights metrics. Here’s why they are both important and confused.

Filed Under: Facebook Marketing Reference

Tagged With: Facebook Consumer, Facebook Consumption, Facebook Engaged User, Facebook Engagement, Facebook Insights, Facebook Reach

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The Pubcast with Jon Loomer

Facebook ads and entrepreneurship challenges discussed over a beer. Started in 2013, a full episode of The Pubcast is published every Friday. Jon also shares quick Pubcast Shots to provide thoughts, tips, and tutorials in a bite-sized format.

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Jon Loomer Digital
For Advanced Facebook Marketers
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  • Blog
  • Membership
    ▼
    • Membership Info
    • PHC Login
    • Agencies
  • Help
    ▼
    • Short-Form Video Blueprint
    • One-on-One with Jon
  • Podcasts
    ▼
    • The Pubcast
    • Appearances
  • Free
    ▼
    • Newsletter
    • Safe Zones Template