
Meta is bringing back 28-day click attribution! Here are the details on where to find it and what it means for your advertising…
Meta is bringing back 28-day click attribution! Here are the details on where to find it and what it means for your advertising…
Default Facebook ads attribution is 7-day click and 1-day view. Do you understand view-through conversions and when they might happen?
Facebook may be under-reporting conversions resulting from your ads. Here is one approach that you can use to uncover those lost conversions.
The default Facebook Attribution Setting has changed again — now back to 7-day click and 1-day view. Here’s what it means for your ads…
Once iOS 14 goes live, you are going to see your conversions drop. This is partially due to a change in Facebook attribution. Here’s why…
Feel like you're always one step behind? Jon will keep you updated on everything you need to know about the latest updates related to Facebook advertising.