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Master **Short-Form Video** with The Short-Form Video Blueprint!

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Meta Brings Back 28-Day Click Attribution

November 1, 2022 by Jon Loomer - No Comments

Meta is bringing back 28-day click attribution! Here are the details on where to find it and what it means for your advertising…

Filed Under: Facebook Marketing Tutorials

Tagged With: Compare Attribution, Facebook Ads How To, Facebook Advertising, Facebook Attribution, Facebook Attribution Setting

Understanding Facebook View-Through Conversions

March 15, 2022 by Jon Loomer - No Comments

Default Facebook ads attribution is 7-day click and 1-day view. Do you understand view-through conversions and when they might happen?

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Attribution

Solution: Verify Facebook Ads Results with Unique Landing Page and Form

February 22, 2022 by Jon Loomer - No Comments

Facebook may be under-reporting conversions resulting from your ads. Here is one approach that you can use to uncover those lost conversions.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Attribution, iOS 14

Facebook Attribution Setting Default Changes Again

October 3, 2021 by Jon Loomer - No Comments

The default Facebook Attribution Setting has changed again — now back to 7-day click and 1-day view. Here’s what it means for your ads…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Attribution, Facebook Attribution Setting, iOS 14

Facebook Ads Attribution and iOS 14

January 29, 2021 by Jon Loomer - No Comments

Once iOS 14 goes live, you are going to see your conversions drop. This is partially due to a change in Facebook attribution. Here’s why…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Attribution, iOS 14

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Jon Loomer Digital
For Advanced Facebook Marketers
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  • Blog
  • Membership
    ▼
    • Membership Info
    • PHC Login
    • Agencies
  • Help
    ▼
    • Short-Form Video Blueprint
    • One-on-One with Jon
  • Podcasts
    ▼
    • The Pubcast
    • Appearances
  • Free
    ▼
    • Newsletter
    • Safe Zones Template