
Once iOS 14 goes live, you are going to see your conversions drop. This is partially due to a change in Facebook attribution. Here’s why…
Once iOS 14 goes live, you are going to see your conversions drop. This is partially due to a change in Facebook attribution. Here’s why…
Facebook is eliminating the 28-day attribution window, citing privacy initiatives. This is likely to impact at least your ad reporting.
Facebook doesn’t report organic conversions — whether from organic posts or ads. Ads Manager only reports paid distribution. This is a missed opportunity.
Facebook pixel events are not only beneficial, they are required for any serious advertiser. Here are six benefits provided to those who utilize events…
What are your top sources of website registrations and revenue — both on and off of Facebook, paid and organic? Use Facebook Attribution to find out…
Feel like you're always one step behind? Jon will keep you updated on everything you need to know about the latest updates related to Facebook advertising.