Most Meta advertisers know that the Audience Network placement can be problematic. But should you always turn it off? Let’s explore…
Should Meta Advertisers Ever Use the Audience Network Placement?
Split Test: Which Optimization Leads to the Most High-Quality Traffic?
What Facebook ads optimization leads to the most quality traffic: Link Clicks, Landing Page Views or a Custom Event? Here’s a split test…
Create a Meta Custom Event That Combines Time Spent and Scroll Depth
Use this custom event to track quality traffic on your website, combining time spent and scroll depth. Then use it for reporting and more.
Create a Meta Pixel Event that Fires After Scrolling 70% Down a Page
You can create a custom event for scroll depth for reporting, optimization, and targeting of your Facebook ads. Here’s how…
Create a Meta Pixel Event that Fires After Viewing a Page for 60 Seconds
You can create a custom event in Google Tag Manager that fires when someone spends 60 seconds on a page of your website. Here’s how…
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