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Meta Needs an Impressions Shown Custom Audience

May 25, 2022 by Jon Loomer - No Comments

It doesn’t exist now, but what if Meta offered an Impressions Shown Custom Audience? It could be used for some pretty cool ad strategies…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Custom Audience, Facebook Frequency, Facebook Frequency Capping

Meta Needs Frequency Capping for More Optimization Options

May 18, 2022 by Jon Loomer - No Comments

Meta needs more options for controlling frequency with Facebook ads. Frequency capping is only available in rare situations right now.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Frequency, Facebook Frequency Capping, Facebook Reach and Frequency, Facebook Reach Optimization

Lead Filtering, Gated Content, and Creative Flexibility Coming to Facebook Lead Forms

May 17, 2022 by Jon Loomer - No Comments

Meta announced several new features coming to Facebook lead forms that could increase quality and performance. Here are the details…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Lead Ads

New Feature: Marketing Messages from Meta Business Suite

May 16, 2022 by Jon Loomer - No Comments

A new feature is coming soon that could be a really big deal: Marketing messages from Meta Business Suite. Here’s what we know…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Messenger, Meta Business Suite

Video Breakdowns Provide Important Context for Facebook Ads Actions

May 11, 2022 by Jon Loomer - No Comments

Video breakdowns can help you understand how auto-play and sound contribute to the performance of your Facebook ads. Here’s how…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads Breakdowns, Facebook Ads How To, Facebook Advertising, Facebook Video Ads

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Jon Loomer Digital
For Advanced Facebook Marketers
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  • Blog
  • Membership
    ▼
    • Membership Info
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  • Help
    ▼
    • One-on-One with Jon
  • Free
    ▼
    • Free Webinar
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