
You can create custom audiences that allow you to target people who viewed multiple pages of your website. Here’s how…
You can create custom audiences that allow you to target people who viewed multiple pages of your website. Here’s how…
Should you go broad with your Facebook ads, skipping interests and lookalike audiences? The approach has merit in some situations…
Facebook is rolling out Advantage Custom Audiences. This could be good, but be ultra careful about how it’s used. Here’s why…
Meta recently revealed several new options for B2B targeting to help isolate business decision-makers. Here’s how it works…
Facebook Targeting Expansion will be turned on and can’t be turned off for conversions campaigns. Here’s what that means for advertisers…
Feel like you're always one step behind? Jon will keep you updated on everything you need to know about the latest updates related to Facebook advertising.