There are inherent problems with how Facebook ads optimization works that can lead to misleading results and watered-down audiences.
The Problems with Facebook Ads Optimization
Campaign Optimization Using Non-Prioritized Facebook Events
Some Facebook advertisers are now able to optimize for non-prioritized events, a great workaround for a challenging limitation.
Facebook Ads: 9 Factors That Impact Cost Per Conversion
There are nine main factors that impact cost per conversion when running Facebook ads. Advertisers must understand them in order to succeed…
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Jon Loomer
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Click HereTraining: Facebook Ads and iOS 14
Training: Facebook Ads & iOS 14
Jon Loomer
Master the changes to attribution, reporting, optimization, and targeting in this essential training video series.
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Facebook Ads Fixes Video Series
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