
Should you go broad with your Facebook ads, skipping interests and lookalike audiences? The approach has merit in some situations…
Should you go broad with your Facebook ads, skipping interests and lookalike audiences? The approach has merit in some situations…
If you optimize for ViewThru and get hard-to-believe results, it could be due to the Audience Network Rewarded Video placement. Here’s why…
Facebook ads optimization is amazing for ecommerce businesses, but it’s lacking related to quality for content creators. Here’s why…
I recently created a series of Facebook campaigns that sent 4,200 visitors to my website while optimizing for scroll. How many would convert?
Facebook is slowly rolling out ODAX (Outcome-Based Ad Experiences) for campaign objectives. Here’s a detailed, hands-on guide to the changes.
Feel like you're always one step behind? Jon will keep you updated on everything you need to know about the latest updates related to Facebook advertising.