Advertisers now have the ability to create an unpublished or “dark” post that can be promoted in the News Feeds of Fans. Here’s how…
Facebook Ads Tip: How to Create a Dark or Unpublished Facebook Post
How to Create a Saved Audience in Facebook Power Editor
Make the creation of Facebook ads infinitely easier by using Saved Audiences, also known as Saved Target Groups, within Power Editor. Here’s how…
Facebook Partner Categories: Ad Targeting Becomes More Powerful
Facebook ad targeting has become even more powerful with the addition of Partner Categories. Here’s what they are and how to use them…
Power Editor: An Alternative to Facebook Promoted Posts [Tutorial]
Facebook Promoted Posts are easy to create but lack control. Here’s how you can create similar ads in Power Editor while giving the control you need.
Facebook Lookalike Audiences: Target Users Similar to Your Customers
Facebook Lookalike Audiences is an exciting new tool that allows advertisers to target users who are similar to their current customers. Here’s how…
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