You should be using Conversion Tracking on your Facebook ads for more than just paid transactions. Here’s the what, why and how!
Facebook Conversion Tracking: More Than Just eCommerce Conversions
Facebook Unpublished Photo Post Ads: Bidding, Duration and Reporting
Unpublished photo posts have proven to be some of the most effective ads in the Facebook News Feed. But there are three questions to explore…
Facebook Power Editor vs. Self-Serve Ad Tool: Placement
How do the self-serve ad tool and Power Editor compare when determining the placement of your ads on Facebook? This tutorial breaks it down…
Facebook Ads Reports: A Tour of a Powerful New Tool
Facebook has updated their ads reporting tool, and it can be incredibly powerful for advertisers. Here is a detailed overview of the features.
How to Target a Facebook Ad at Your Email List in Power Editor
I answered a very complicated question about Facebook ads in four minutes. But I also was able to answer a few more questions!
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Jon Loomer
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The Pubcast with Jon Loomer
Facebook ads and entrepreneurship challenges discussed over a beer. Started in 2013, a full episode of The Pubcast is published every Friday. Jon also shares quick Pubcast Shots to provide thoughts, tips, and tutorials in a bite-sized format.
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