Facebook allows you to create Saved Target Groups in Power Editor to prefill your targeting options. But now there’s an option to create it from an ad.
Why should you use Facebook Conversion Tracking when setting up ads that lead to conversions? Here’s a convincing case study!
Facebook updated ad creation design within the self-serve ad tool and Power Editor to favor an objective-based focus. Here’s what you need to know.
If you aren’t making money on Facebook, you’re wasting your time. There are no shortcuts. Here is a detailed, 9-step guide to get you started.
If you’re struggling with Power Editor or the advanced terms associated with Facebook ads, start with this comprehensive glossary of terms!