Successful marketers know Facebook advertising is more than marketplace ads for likes and Promoted Posts for engagement. Are you doing these 5 things?
Domain Sponsored Story: How to Promote Shares From Your Website
This tutorial details how you can create a Domain Sponsored Story to promote shares of articles from your website and therefore increase traffic.
Little Used Facebook Ad Tool: Domain Sponsored Story
Want to drive more traffic to your website? You should consider creating Domain Sponsored Stories, something you’ve likely never heard of.
Facebook Ads Conversion Tracking: How to Create an Offsite Pixel
Want to measure ROI of your Facebook ad campaigns? You need to set up an Offsite Pixel to track conversions. Read or watch this step-by-step tutorial.
Revenue From Facebook Offers vs. Promoted Posts [Research]
Juliette Rule of Sierra Trading Post provides some very interesting data on revenue generated from Offers vs. Promoted Posts driving to a purchase.