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The Ideal Naming Convention for Facebook Advertising Campaigns

September 22, 2020 by Jon Loomer - 24 Comments

Facebook Campaign Naming Convention

If you’re an organized Facebook advertiser, you need to use descriptive naming conventions — either manually or using name templates.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ad Reports, Facebook Ads How To, Facebook Advertising

5 Ways You Aren’t Using Facebook Ad Reports

October 2, 2015 by Jon Loomer - 24 Comments

Facebook Ad Reports

Are you using Facebook ad reports to their full potential? Here are five ways you can uncover goldmines of information about your campaigns…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ad Reports, Facebook Ads How To, Facebook Advertising

Facebook Ads Reporting: Not All Website Clicks Are Created Equal

December 2, 2014 by Jon Loomer - 43 Comments

What is the quality of website traffic you’re driving when targeting fans, website visitors, lookalikes and interests? This experiment investigates…

Filed Under: Facebook Marketing Research

Tagged With: Facebook Ad Reports, Facebook Ads How To, Facebook Advertising

Facebook Power Editor: Track and Optimize for Multiple Conversions

October 1, 2014 by Jon Loomer - 28 Comments

Facebook Power Editor Track Optimize Multiple Conversions

With Facebook’s Power Editor, you can track and optimize for multiple conversions. Here’s how and why it’s so important…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ad Reports, Facebook Ads How To, Facebook Advertising, Facebook Conversion Pixel, Facebook Conversion Tracking, Facebook Conversion Value, Facebook Marketing, Facebook Power Editor

How to Create Effective Facebook Ad Reports for Clients

September 9, 2014 by Jon Loomer - 43 Comments

Facebook Ad Reports for Clients

One of a consultant’s biggest challenges is compiling Facebook ad reports to highlight what a client needs to know. Here’s your template…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ad Reports, Facebook Ads How To, Facebook Ads Manager, Facebook Advertising, Facebook Power Editor

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Jon Loomer Digital
For Advanced Facebook Marketers
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© 2021 Jon Loomer Digital
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  • About
    ▼
    • Newsletter
    • Podcast
  • Resources
    ▼
    • Ads FAQ
    • Glossary
    • Pixel Event Generator
    • Search Activity
  • Training
    ▼
    • FB Ads and iOS 14
    • FB Analytics
    • Facebook Pixel
    • Beyond The Boost
    • Power Hitters Club
    • One-on-One
    • Membership
  • FREE
    ▼
    • Intro to FB Analytics
    • Video Series
    • Quiz Library
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