Facebook optimization helps show your ads to people most likely to perform your desired action. Here’s how it works and things to consider…
How Facebook Optimization for Ad Delivery Works
Facebook Account Optimization and Organization Techniques
Are you getting the most out of your FB ad account? Here is a guide to start optimizing and organizing efficiently on a daily, weekly, and monthly basis…
Geography and the Problem with Facebook Ads Optimization
When Facebook optimizes your ads, they look to get the most actions for the lowest price. This can present problems with quality. Here’s a case study…
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Facebook ads and entrepreneurship challenges discussed over a beer. Started in 2013, a full episode of The Pubcast is published every Friday. Jon also shares quick Pubcast Shots to provide thoughts, tips, and tutorials in a bite-sized format.
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