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Facebook Ads Bid Strategies: Lowest Cost, Cost Cap, Bid Cap

October 12, 2021 by Jon Loomer - No Comments

You can use bid strategies to help control how Facebook spends your budget in the ad auction, potentially to get great results. Here’s how.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ad Bid Strategies, Facebook Ads How To, Facebook Advertising

How to Use Minimum ROAS Facebook Bid Strategy

October 7, 2021 by Jon Loomer - No Comments

If you want more control over your Facebook campaign, you can use a Minimum ROAS bid strategy while optimizing for Value. Here’s how…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ad Bid Strategies, Facebook Ads How To, Facebook Advertising, Facebook Mininum ROAS, Facebook Value Optimization

Facebook Ad Bid Strategies: Lowest Cost and Target Cost

March 14, 2018 by Jon Loomer - No Comments

Facebook Ad Bid Strategies

Advertisers can use Facebook ad bid strategies to get the lowest cost or set a target cost that may be better for scaling to higher budgets. Here’s an explanation of how and when to use both…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ad Bid Strategies, Facebook Ads How To, Facebook Advertising

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Jon Loomer Digital
For Advanced Facebook Marketers
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