Facebook advertisers can now create audiences of people who have engaged with their business profiles on Instagram, providing more targeting power.
The Evolution of Facebook Remarketing
Facebook remarketing is evolving to include more than targeting prior website visitors, opening the door for brands without high traffic to find success.
Facebook Page Engagement Custom Audiences: Target Those Who Interact
Advertisers now have the ability to create Facebook Page Engagement Custom Audiences to target those who engage with their page or page content.
Facebook Ad Campaign Process: Build Audience, Leads and Conversions
Most Facebook advertisers struggle with creating a process. Here is a three-step Facebook ad campaign process that you can try…
Create Facebook Custom Audiences for Lead Ad Form Engagement
You can now create Custom Audiences for engagement with your Facebook Lead Ads. here’s how…
Engagement on Facebook Custom Audiences: Do You Have This?
Spotted in the Wild: Engagement on Facebook Custom Audiences. What they are and what their existence could mean about what’s coming.