Does the requirement to install Facebook apps negatively impact conversion rates? Take a look at the research…
History of Facebook Reach: Where it Was, Where it Went, Where it is Now
Still complaining about your Facebook Reach? Take a look at the numbers. Emeric Ernoult provides the stats that show Reach is back to where it was…
Response: Facebook Reach is the Most Important Performance Metric
Emeric Ernoult counters Jon’s claim that Facebook Reach is an unimportant, fuzzy and imaginary metric. Here’s Emeric’s take on why it’s important.
Facebook Graph Search, Ad Targeting and Champagne with Emeric Ernoult
Jon sits down at the pub with AgoraPulse CEO Emeric Ernoult to discuss Facebook Graph Search and Facebook ad conversion tracking with offsite pixels.
One on One: Taking the Pulse of Facebook Marketing with Emeric Ernoult
This week’s interview is Emeric Ernoult, a former business lawyer turned serial entrepreneur, and now CEO of Facebook marketing super tool AgoraPulse.