How Meta distributes ad delivery in the age of algorithmic audience targeting and expansion is no longer a mystery, thanks to this test…
How Meta’s Algorithmic Audience Targeting Impacts Ad Distribution: A Test
Leverage Audience Segments for Manual Sales Campaigns
When you use Advantage+ Audience, does remarketing happen without suggestions? Do you need suggestions? What about Advantage Custom Audience?
Meta Ads Performance and the Impact of CPM
Sometimes you do everything right with your campaign, ad set, and ads. But your costs are up, and it’s entirely due to an increase in CPM.
A Simplified Meta Ads Strategy for Optimal Results
Stop overcomplicating things and making things worse. Take this approach to a simplified Meta ads strategy for optimal results…
Advantage+ Audience vs. Original Audiences
When should you use Advantage+ Audience vs. Original Audiences? Make sure to have a well reasoned approach when you’d use one or the other.
Training: Building Blocks
Training: Building Blocks
Jon Loomer
An introductory and skill-sharpening course on Meta advertising. Improve your campaign creation confidence!
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Power Hitters Club
Jon Loomer
BOOST your Facebook Marketing Skills
The PHC provides members with access to hundreds of advertisers who have done what you’re trying to do, have worked in your industry and who can pull from valuable experience.
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One-on-One Training
Schedule one-on-one time with Jon to discuss your Facebook advertising struggles, obstacles, and strategies.
Click HereDaily Advertising Tips
Daily Advertising Tips
The best way to sharpen your Meta advertising skills and knowledge is to subscribe to my daily short-form videos. Nearly every day, I publish a 1-minute video with a short blog post.
Sign Up TodayShort-Form Video Blueprint
Short-Form Video Blueprint
Gain the confidence and knowledge needed to create engaging and effective short-form videos in this self-paced training (37 lessons).
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