Section 3: Intermediate Strategies

Welcome to Section 3: Intermediate Strategies. In this section you will learn…

  • How to create various ad types, including Promoted Posts
  • How to optimize via Placement options
  • How to target with precise interests and broad categories
  • How to reach Fans, friends of Fans and other non-Fans
  • The difference between the main bidding options
  • Editing, duplicating and pausing

In Section 2, you learned about how you can create a Facebook campaign and ad within Power Editor. Now it’s time to take a step forward into some slightly more advanced topics.

Lessons

Following are the lessons from this section:

[post_list preset=”Power Editor: Intermediate Strategies”]