Welcome to Section 3: Intermediate Strategies. In this section you will learn…
- How to create various ad types, including Promoted Posts
- How to optimize via Placement options
- How to target with precise interests and broad categories
- How to reach Fans, friends of Fans and other non-Fans
- The difference between the main bidding options
- Editing, duplicating and pausing
In Section 2, you learned about how you can create a Facebook campaign and ad within Power Editor. Now it’s time to take a step forward into some slightly more advanced topics.
Lessons
Following are the lessons from this section:
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