I’ve been looking forward to this!
After weeks of planning, the FB Insights Exclusive Workshop is ready to take off. You have until the end of the day April 1 to join me and save your seat.
>> Use promo code FBINSIGHTS to save $100 <<
So, what can you expect? Here’s the course calendar:
| Date | Topic |
| April 1 | Introduction: Web Insights |
| April 2 | Introduction: Page Level Export |
| April 3 | Introduction: Post Level Export |
| April 4 | Reach and Impressions |
| April 5 | Engaged Users |
| April 6 | Consumers and Consumptions: Link ClicksThe link click metric measures all clicks on links that drive users to properties on and off of Facebook., Photo Views, Video Plays, Other Clicks |
| April 7 | Talking About This and Stories: Claims, Comments, Likes and Shares |
| April 8 | Organic Reach |
| April 9 | Paid Reach and Impressions |
| April 10 | Viral Reach and Impressions |
| April 11 | Negative Feedback |
| April 12 | Fan Stats: Impressions, Reach, Paid, Engaged, Stories and Talking About This |
| April 12 | Workshop: Mastering Your Post Level Stats |
| April 13 | Negative Feedback: Hide, Hide All, Report Spam, Unlike, X Button |
| April 13 | Round 1: One-on-One Sessions |
| April 14 | Total Likes, Unlikes and New Likes |
| April 14 | Round 1: One-on-One Sessions |
| April 15 | Check-ins |
| April 15 | Round 1: One-on-One Sessions |
| April 16 | Like Sources |
| April 16 | Round 1: One-on-One Sessions |
| April 17 | Viral Reach and Impressions by Story Type |
| April 18 | FrequencyCalculated as (Impressions/Reach), Frequency is a Facebook ads metric that measures the average number of times users have seen your ad. Distribution: Total, Page Posts, Viral |
| April 19 | Talking About This and Stories by Story Type |
| April 20 | Consumptions: Link clicks, photo views, video plays, other clicks |
| April 21 | Likes Demographics |
| April 22 | Reach Demographics |
| April 23 | Talking About This Demographics |
| April 24 | Tab Views |
| April 25 | External Referrers |
| April 26 | Measure Success #1 |
| April 26 | Workshop: Mastering Your Page Level Stats |
| April 27 | Measure Success #2 |
| April 27 | Round 2: One-on-One Sessions |
| April 28 | Measure Success #3 |
| April 28 | Round 2: One-on-One Sessions |
| April 29 | Measure Success #4 |
| April 29 | Round 2: One-on-One Sessions |
| April 30 | In Review |
| April 30 | Round 2: One-on-One Sessions |
| May 1-7 | Facebook Page Reviews Delivered |
Each day will have a different theme. I’ll email you a daily lesson and you’ll be responsible for completing some homework (up to you on whether you complete it!). Twice per month we’ll have a small group webinar and twice we will also sit down for a one-on-one session.
If you want to join the group after the April 1 deadline, contact me to see if there is an opening.
I hope to see you there!
