Facebook Pixel Event Generator

Optional:Required: Content Category - Category of the page/product.

Optional:Required: Content IDs - Product IDs associated with the event, such as SKUs (e.g. ['ABC123', 'XYZ789']).

Optional:Required: Contents - An array of JSON objects that contains the quantity and the International Article Number (EAN) when applicable, or other product or content identifier(s). id and quantity are the required fields. e.g. [{'id': 'ABC123', 'quantity': 2}, {'id': 'XYZ789', 'quantity': 2}].

Optional:Required: Currency - The currency for the value specified.

Optional:Required: Value - The value of a user performing this event to the business.

Optional:Required: Content Name - Name of the page/product.

Optional:Required: Content Type - Either product or product_group based on the content_ids or contents being passed. If the IDs being passed in content_ids or contents parameter are IDs of products then the value should be product. If product group IDs are being passed, then the value should be product_group.

Optional:Required: Status - Used with the CompleteRegistration event, to show the status of the registration.

Optional:Required: Num Items - Used with InitiateCheckout event. The number of items when checkout was initiated.

Optional:Required: Search String - Used with the Search event. The string entered by the user for the search.

Optional:Required: Predicted Ltv - Predicted lifetime value of a subscriber as defined by the advertiser and expressed as an exact value.