Test Yourself:

10 Questions

How much do you know about Facebook ads?

Start here
(T/F) The pixel will allow you to collect the contact information of any visitor to your website.
Which of the following can't you do as a result of having the Facebook pixel on your website?
(T/F) The size of your lookalike audience is determined by the size of your source audience
Where would you determine your targeting (audience)?
(T/F) For best results, you should always keep copy to under 100 characters.
Which of the following will a pixel *not* allow you to do?
(T/F) You can promote an existing post with either Ads Manager or the Boost button
What is the minimum number of people in a source audience to create a lookalike audience?
What is true of split testing, but not dynamic creative or multiple text options?
What is the Facebook pixel?