There’s a lot of freaking out about iOS 14 among the Facebook advertising community and a lot of people taking advantage of it. Breathe…
Don’t Freak Out: How to Approach Facebook Advertising Changes Inspired by iOS 14
Facebook Page Engagement Custom Audiences: Target Those Who Interact
Advertisers have the ability to create Facebook Page Engagement Custom Audiences to target those who engage with their page or page content.
How to Convert a Facebook Profile to a Business Page
If you’ve been using your personal Facebook profile for commercial gain, it’s time to convert it to a business page. Here’s how…
Facebook Page Reach: Page-Level Reporting
Facebook Reach can be confusing. This entry covers how to use Page-Level reporting on Facebook to better understand Facebook Page reach and avoid errors.
Everything You Need to Know About Facebook Sponsored Stories
There are more than 10 different types of Facebook Sponsored Stories. They are easy and efficient to create. Here’s the what, why and how…
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Jon Loomer
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The Pubcast with Jon Loomer
Facebook ads and entrepreneurship challenges discussed over a beer. Started in 2013, a full episode of The Pubcast is published every Friday. Jon also shares quick Pubcast Shots to provide thoughts, tips, and tutorials in a bite-sized format.
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