Facebook Reach can be confusing. This entry covers how to use Page-Level reporting on Facebook to better understand Facebook Page reach and avoid errors.
Advertisers now have the ability to create Facebook Page Engagement Custom Audiences to target those who engage with their page or page content.
There are more than 10 different types of Facebook Sponsored Stories. They are easy and efficient to create. Here’s the what, why and how…
Think that Facebook Offers are just for restaurants and stores? You can get access to them, too, with a couple of small tweaks to your Facebook Page.
If you are using a personal profile to represent your business on Facebook, it’s likely to be deleted. Here is how to convert it to a business Page.
Something changed. Can’t figure out how to create multiple Facebook Timeline apps with Static HTML now? Here’s how you do it…
Note: Since Facebook moved to Timeline, Photo Strips are no longer part of the design. If you are a brand or business with a Facebook page, one often overlooked tool at your disposal is the photo strip at the top of your page. Get creative, and it can really pop and set your page apart […]