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Facebook Partner Categories: Ad Targeting Becomes More Powerful

April 11, 2013 by Jon Loomer - 18 Comments

Facebook Partner Categories Power Editor

Facebook ad targeting has become even more powerful with the addition of Partner Categories. Here’s what they are and how to use them…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Custom Audiences, Facebook Lookalike Audiences, Facebook Partner Categories, Facebook Power Editor

Facebook Promoted Posts Fans Only Option Removed [DO THIS]

April 5, 2013 by Jon Loomer - 32 Comments

Facebook Promoted Post Ads Created

More and more marketers are reporting that the option to target Fans only within Promoted Posts is disappearing. It’s annoying, but not a big deal…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Advertising, Facebook Promoted Posts

Power Editor: An Alternative to Facebook Promoted Posts [Tutorial]

April 1, 2013 by Jon Loomer - 41 Comments

Facebook Promoted Posts are easy to create but lack control. Here’s how you can create similar ads in Power Editor while giving the control you need.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Power Editor, Facebook Promoted Posts

Facebook Lookalike Audiences: Target Users Similar to Your Customers

March 26, 2013 by Jon Loomer - 30 Comments

Facebook Create Lookalike Audience Power Editor

Facebook Lookalike Audiences is an exciting new tool that allows advertisers to target users who are similar to their current customers. Here’s how…

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Ads How To, Facebook Advertising, Facebook Custom Audiences, Facebook Lookalike Audiences, Facebook Power Editor

Tutorial: Where Are Your Fans? How to Understand Geography on Facebook

February 20, 2013 by Dennis Yu - 4 Comments

Facebook Insights Graph Fans by Country

Do you know where your Fans are? Dennis Yu stops by to provide tips on how to find out where your Facebook fans are and how to maximize that data.

Filed Under: Facebook Marketing Tutorials

Tagged With: Facebook Insights, Guest Post

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For Advanced Facebook Marketers
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