Facebook ad targeting has become even more powerful with the addition of Partner Categories. Here’s what they are and how to use them…
Facebook Partner Categories: Ad Targeting Becomes More Powerful
Facebook Promoted Posts Fans Only Option Removed [DO THIS]
More and more marketers are reporting that the option to target Fans only within Promoted Posts is disappearing. It’s annoying, but not a big deal…
Power Editor: An Alternative to Facebook Promoted Posts [Tutorial]
Facebook Promoted Posts are easy to create but lack control. Here’s how you can create similar ads in Power Editor while giving the control you need.
Facebook Lookalike Audiences: Target Users Similar to Your Customers
Facebook Lookalike Audiences is an exciting new tool that allows advertisers to target users who are similar to their current customers. Here’s how…
Tutorial: Where Are Your Fans? How to Understand Geography on Facebook
Do you know where your Fans are? Dennis Yu stops by to provide tips on how to find out where your Facebook fans are and how to maximize that data.
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Facebook ads and entrepreneurship challenges discussed over a beer. Started in 2013, a full episode of The Pubcast is published every Friday. Jon also shares quick Pubcast Shots to provide thoughts, tips, and tutorials in a bite-sized format.
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