Facebook doesn’t report organic conversions — whether from organic posts or ads. Ads Manager only reports paid distribution. This is a missed opportunity.
Facebook and the Mystery of Organic Conversions
Create an Audience of People Who Spent the Most Time on Your Website
Facebook advertisers can now create audiences of people who spent the most time on their website. Here’s how…
The Death of Brands that Care About People
The death of brands on Instagram? How about the death of brands that care about people? Let’s take a closer look at what an algorithm could mean…
No, A Landing Page Is Not Enough
If you think that all you need is a landing page to run a business with Facebook ads, think again. Here’s why…
Faceboocalypse: Report Proves Flaws in Facebook Reach and Shares
NewsWhip recently reported a steep drop in Facebook shares. Was this due to a drop in organic reach? Or was something else up? Here’s what happened…
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