For the past couple of months, I have struggled with the thought of creating my own Facebook page. Obviously, I understand the value of a Facebook page. I’ve created several over the years. But did I need one for my own consulting business? Initially, I thought I could get by without it. I pointed to… Read more »

Facebook Places give users the ability to “check-in” and tell their friends where they are and what they’re doing at a given moment. We’ll get into the benefits of Facebook Places at another time, but this tutorial focuses on creating or claiming your Place. If your business has a physical location, you should create a… Read more »

In the first part of our Facebook Page Training, we discussed who needs a Facebook page. Now we’ll get to the why?. Whether you are an organization or an individual, are a for-profit or a non-profit, have a physical location or don’t, you can benefit from Facebook. As long as you are authentic, transparent, interactive… Read more »

While 800 Million people are on Facebook and 500 Million log in daily, there are still some business owners who need convincing that they need a Facebook page. Who could stand to benefit? I was going to start listing the types of people here when I realized… well… it’s everyone. Everyone with a business. Everyone… Read more »

The biggest announcement from today’s f8 Conference was the unveiling of the new Facebook user profile, renamed the Timeline. CEO Mark Zuckerberg considers your Timeline “the heart of your Facebook experience, completely rethought from the ground up.” It is. This is a dramatic change. In the past, the user profile was simply a collection of… Read more »