Custom Audiences are no longer as simple as targeting your email list. There are now nearly limitless options. Here is a list of 55 to get you started…
Facebook Analytics, the Pixel, and Events
In order to take advantage of Facebook Analytics, you need to use pixel Events. Here are details on how you can use Analytics and how to set Events up…
Facebook Website Custom Audiences Based on Pixel Events
You can create Facebook Website Custom Audiences based on specific pixel events and their parameters. Here’s a guide along with details to create seven…
Facebook for WooCommerce: Pixel and Dynamic Ads Integration
The Facebook for WooCommerce extension simplifies the addition of the pixel and creation of product feeds for dynamic ads. Here are the integration details.
How to Share a Facebook Advertising Audience or Pixel
If you’re a consultant, agency or are a brand working with a consultant or agency, you may need to share Facebook ad audiences or pixels. Here’s how…
6 Ways to Add the Facebook Pixel to Your Website
The Facebook pixel is powerful for targeting, tracking and optimizing — once you have it installed. Here are 6 methods for getting it added to your site.
The Importance of the Facebook Pixel
Without the Facebook pixel, you’re missing out on advanced targeting, tracking, optimization and more…
