Facebook Changes and the Power of Contests with Andrea Vahl [Podcast]

TabSite

Andrea Vahl poured a glass of Jim Beam for this week’s Pubcast, and we talked about conferences, Facebook changes, Power Editor, contests and more!

What is FBX and What Does it Mean for Marketers and Users? [VLOG #17]

vlog fbx

What does FBX mean to you as a Facebook marketer and user? It’s not just for the biggest of brands now. Check out this week’s video blog for more!

Facebook Fan Page Demographics: Likes, Reach and Talking About This

Facebook Page Likes Demographics

How much do you know about the people who like your Page, are reached with your content and create your stories? Here’s how to monitor it…

How to Create a Saved Audience in Facebook Power Editor

Create Saved Audience Facebook Power Editor

Make the creation of Facebook ads infinitely easier by using Saved Audiences, also known as Saved Target Groups, within Power Editor. Here’s how…

Alternatives to Wildfire and NorthSocial for Facebook Page Applications

wildfire

Wildfire has announced that they’re getting out of the standalone Facebook Page app business. An overview of alternatives includes ShortStack.

Revisited: Social Media Marketing in Times of Tragedy

Facebook Post Action Plan

How does your brand behave on social media during times of tragedy? Here’s a look at what I do along with an example of what not to do…

Facebook EdgeRank: Which Post Type is Best?

Facebook EdgeRank

How do you game EdgeRank? Well, this probably isn’t the answer you were looking for…

Social Media Marketing World, Changes to Facebook Ads and a New Pubcast Format [Podcast]

Social Media Marketing World 2013

I’m back from Social Media Marketing World and ready to tell you about what I learned. Also make sure to let me know what you think of the new format!

Facebook Partner Categories: Ad Targeting Becomes More Powerful

Facebook Partner Categories Power Editor

Facebook ad targeting has become even more powerful with the addition of Partner Categories. Here’s what they are and how to use them…

Facebook Promoted Posts Fans Only Option Removed [DO THIS]

Facebook Promoted Post Ads Created

More and more marketers are reporting that the option to target Fans only within Promoted Posts is disappearing. It’s annoying, but not a big deal…

Content Warfare and the Battle for Attention with Ryan Hanley [Podcast]

Ryan Hanley

Ryan Hanley stopped by the Pubcast to talk about blogging strategies, effectively using video and the potential impact of Twitter cards. Take a listen!

The Best Facebook Ads Unit for Generating Page Likes [VLOG #14]

Jon Loomer VLOG 4-3-2013

Which Facebook ads are best at generating the most high value Likes at the lowest possible price? That was the question I answered on this week’s VLOG!

5 Reasons You Should STILL Create Facebook Tabs for Your Page

Facebook Page Cover Photo Tabs

Think that Facebook tabs are a waste of your time because so few people visit your Page? Think again! Here are five reasons they should be part of your strategy.

Power Editor: An Alternative to Facebook Promoted Posts [Tutorial]

facebook-promoted-posts-power-editor

Facebook Promoted Posts are easy to create but lack control. Here’s how you can create similar ads in Power Editor while giving the control you need.

FB Insights Exclusive Workshop Course Calendar [Last Chance!]

Facebook Insights Exclusive Workshop

The FB Insights Exclusive Workshop is about to begin, and here is what you can expect. Not registered yet? You’re running out of time!