NOTE: If you haven’t received your coupon code yet, read this update for more information.
I get more traffic to this site from people looking for free Facebook advertising coupons than around any other topic (okay, other than Facebook Timeline for Pages dimensions). Lately, I’ve unfortunately had to send people away disappointed.
American Express and Facebook have joined forces in the name of helping small businesses. Enter the Big Break for Small Business promotion for a chance to win $25,000 and house calls from American Express and Facebook branding experts to help launch an effective Facebook marketing campaign.
As tends to be the case with any small business promotion sponsored by Facebook, there’s one additional carrot: FREE FACEBOOK ADVERTISING!
Of course, it’s not as easy as clicking a link to get that free advertising. You’ll need to jump through a few hoops first…
1) Sign Up for the Big Break for Small Business Promotion
Go here to get started. It’s a “three step” process that involves details about your business and why you think you’re worthy of winning $25,000. Set aside 5-10 minutes.
2) Watch Four Videos
The final step involves watching four Facebook marketing videos that you’ve probably already watched before (I have). Set aside about an hour to watch them, or do what I did and allow the videos to play in the background while you do actual productive things.
3) Get the Facebook Ad Coupon Code
A few things here… First, once you complete all of the necessary steps, you’ll be eligible to receive a $50 Facebook advertising coupon code. If you are an American Express cardmember or merchant, you’ll be given a $100 coupon code.
Here, it gets a little hazy. I have an American Express card, but they also push you to apply for the Business Gold Rewards Card. Not clear if you need that card or not. I’m not applying for it.
Additionally, the email I received said that I needed to be a cardmember as of June 19, the day I entered. Entirely possible that the wording of this email is different depending on when you enter.
If you are an American Express cardmember, make sure that you use the email address associated with your AmEx account when you register. Don’t miss that step.
Finally, don’t expect to receive this code until July sometime. It may not even be until the end of July (I received an email that says “before July 31, 2012″). So I hope you weren’t expecting to use it today. I guess that would be crazy talk.
Okay, that was pretty much a pain in the butt. But I guess the $50 or $100 should be worth it. And if you win the $25,000, well… You’ll consider that painful hour well spent.