Facebook Timeline For Pages: How to Change Page Name

This is part of a series of posts about getting set up on Facebook Timeline for Pages.

I often have people ask me how they can change the name of their Facebook Page. My response has always been, Well, if you have more than 100 Likes, then technically you can’t. But you can try to contact Facebook.

I don’t know if those people tended to be successful contacting Facebook and getting the change made. My guess is that they weren’t.

Such users may have a window of opportunity. Not sure if the option was made available with Timeline or if it’s been around for a while and I just now became aware of it, but go to this link to make your case for changing your Facebook Page name.

Change Facebook Page Name

There are certainly good reasons to change page names. Some would include:

  • Misspellings
  • Company underwent a name change
  • Used site URL instead of company name
  • Used abbreviation that isn’t as common as full name
  • Establish consistent naming convention among multiple pages within your company

If it’s good for business, it’s good for Facebook. Facebook needs businesses to be successful with Timeline, so it’s in their best interests to remove obstacles that may be preventing success. And if I can’t find your page in search due to a name change, misspelling or other unusual naming quirk, that’s one less potential fan. Facebook needs successful pages who see value in advertising on the platform, and they’ll abandon their efforts if obstacles such as naming get in their way.

  • http://twitter.com/dom83 Dom Lovatt


  • Gemma

    Out of two people I have pointed in this direction we have had one success and one failure :(

    • http://jonloomer.com/blog Jon Loomer

      Hi, Gemma. What was the reason for the failure?

  • http://www.facebook.com/profile.php?id=505522152 Naomi ‘Simenoff’ Goldberg

    Thanks so much! Our business page was created 3 years ago without using a nickname, and not the actual name of the company, which means we don’t come up in searches. I’ve been despairing over this, so hoping this will solve it for me! Wish me luck!

    • http://jonloomer.com/blog Jon Loomer

      Good luck, Naomi!

  • Rakesh

    This looks great although the link returns “This content is currently unavailable” – any ideas?

    • http://jonloomer.com/blog Jon Loomer

      Ugh. I don’t, Rakesh. Looks like Facebook killed the link.

      • Rakesh

        Hi Jon
        Just to say I’ve found the new place for this – when in Edit page there is now a “Request Change” link alongside your Name under Basic Information.
        Makes more sense for it to be here I guess so a good change by Facebook!

  • http://www.facebook.com/creationmall Creation Mall

    I have 8000+ facebook fans and want to change the pagename since our business name changed…. It’s just awful that I can’t and i tried contacting facebook in so many ways.

    • Hannahwebb

      I’ve had the same problem! Any luck in fixing the situation?

  • Pingback: Reference: How to Contact Facebook (90+ Ways) - JonLoomer.com()

  • Julie Dunlap

    I am trying to change the name of my Page to match the current name of the musical it represents (changing from Mother%$#Hood to MotherF*ingHood). I understand we have to do away with the asterisk in the new title, but FB won’t allow a word to have capital letters within the word (we would have to name the page “Motherfinghood” instead of “MotherFingHood,” which is not how we are promoting the show). Is there any way of directly contacting a human being at FB?

  • Brooke

    Any Update, Jon now that the link you offered is no longer available? i’d really appreciate anybody who has been successful with changing a page name after the option is no longer available under the settings tab…

    • Gina

      Recently, We All Support changed their name to Hunto.com. I inboxed their admin who tried to help but but I’m still left in no (wo)man’s land. Our organisation recently had a business name change and we don’t want to give up our page that is rich with history and photos. Is there any joy out there?