Facebook Timeline For Pages: Editing Tab Logos

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In a previous tutorial, I talked about the challenge that Timeline presents with tab or app logos, particularly with custom apps that you have created (usually a simple iFrame). If you created a custom app like I did, you probably never even worried about the logo since only the small icon and title were previously displayed.

At the time, I noted that you could change the logo from your developer tools. You can still do that. But what I didn’t realize was that you can even change the logo for other third party apps that you didn’t create.

After expanding the view to all of your tabs (I’ll continue calling them that for now), click the Edit icon for the logo you want to change. Then select Edit Settings:

editsettings Facebook Timeline For Pages: Editing Tab Logos

By Custom Tab Image, click “Change.”

Facebookchangecustomtabimage Facebook Timeline For Pages: Editing Tab Logos

It’ll pull up this page. Click “Change” again:

facebookchangecustomtabimage2 Facebook Timeline For Pages: Editing Tab Logos

Then you can select whatever image you want from your hard drive. You can always go back in and change it or delete the image to go back to the default.

What This Means for Page Managers


This is a great branding opportunity. Now, whether you “own” an app or not, you can change how the box looks. You can create a particular theme that is consistent across all tabs. This opens up the ability to get creative.

What This Means for Developers


I guess developers shouldn’t put much time into branding the logo of these apps. Not everyone will change them, but if I were the developer I’d feel a bit violated. But maybe that’s just me.3

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About Jon Loomer

Jon Loomer is a digital marketing consultant with a unique perspective on social media. He was introduced to Facebook in 2007 while with the NBA (back before Pages) and has been using Facebook for business ever since. Stay in touch by liking his Facebook Page (Jon Loomer Digital).

  • Laura

    Hi Jon!

    I have a question about the dimensions of the tab images: is it 111x74px? Do you know the exact dimensions of it?
    Thanks a lot for your reply!

    • http://jonloomer.com/blog Jon Loomer

      Yes, my understanding is that it’s 111×74. Thanks for reminding me that I need to create a guide around dimensions!

  • Dan

    how do you add a url to a custom tab image? 

    • http://jonloomer.com/blog Jon Loomer

      Hey, Dan. If you’re asking whether you can make a tab image link to your website or somewhere other than the app itself, you can’t. That icon is going to lead only to the app.

      If I misunderstand your question, let me know!

      • sandy

        That is not true. You can do it with Free woobox application.

  • Jpompa

    Jon, On several of the apps when I click to “edit settings” it will only list the setting for the tab (added or remove). I can’t get beyond that to add the custom tab image or name. These are for more of the “traditional” apps – events, links, etc. What should I do now?

    • http://jonloomer.com/blog Jon Loomer

      Could you give me an example of an app that isn’t allowing you to edit the icon?

      • Jpompa

        I’m not able to edit notes or events or videos. I’ve since been told that Facebook has changed direction and decided not to allow those apps to be changed. Is that what you’ve heard?

        • Mshelton

          I am have the same issue. Notes, videos, events, pictures all don’t allow their icons to be changed. 

  • Tony Ianetta

    Is there a download for Mac?

    • http://jonloomer.com/blog Jon Loomer

      Tony — Are you referring to the free app icons? I have a Mac and have no trouble downloading the icons. There are options to both download the zip or view all of the icons individually, where you can right click and save to your computer.

  • JeneeM

    I’m having the same issue as Jpompa and Mshelton…I see specific FB pages that appear to have customized their photo/event/video tabs…you mentioned Ben and Jerrys and I see that Texas A & M also appears to be that way.  I can’t seem to “google” any answers.  Any insight on how they did it, Jon?

  • http://allsportspk.blogspot.com Syed Farhan Tahir

    good

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  • http://jonloomer.com/blog Jon Loomer

    Hi, Vanessa! No trouble with that. I expand to view all tabs, then click the Edit icon for the tab, then “Change” for custom tab image. What happens for you?

  • Aimee

    Was the question ever answered for those of use who do not have any options under edit settings beside add/remove or swap with?

    • http://jonloomer.com/blog Jon Loomer

      Aimee — This is not something I’ve ever seen in action. If it’s a tab icon that actually should be editable, that sounds like a bug.

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  • http://twitter.com/RedKiteSocial Catherine LloydEvans

    Fab – very nice tip indeed, have already had a crack at this! Wonderful for clients too, specially if they have good brand furniture in play x

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